“Time can never mend the careless whispers of a good friend….” So the song by the 80′s famous band Wham! goes. Well, if your whispers to a friend are not careless, then they can be of immense imprtance in personalization of the social media which is apart of Web 2.0. Till now in the development of Web 2.0 we have seen the broadcast of the micro-texts may it be the twitters , the bulk emails, the SMS messages on the mobile platform. Our tweets are for everyone to follow and act upon. You are essentially tweeting to tell you social group where you are right now and what are you upto. Well there are some part of the data we generate on the social media which may not be of interest to a large audience which is following us on the social graph, but certain “Whispers”, as I choose to call them, may be important to just one or two people in our network.
By the way here is the video of the famous 80′s song “Careless Whispers” by the then famous group called WHAM!!